What is STOCKCHECK? STOCKCHECK is a custom designed website plug-in
exclusively for you, the Electronic Component Manufacturer.
In less than 5 days, our unique technology is seamlessly
integrated into your website enabling your
prospects/customers to locate and purchase your parts from
your authorized distributors of choice directly through your
website.
Why do I need
STOCKCHECK? OEMs currently access your website for technical
or general product information for a given component. But,
they need more! They need immediate access to your
franchised distributors for quick delivery of parts.
STOCKCHECK completes the inquiry-to-purchase loop by and
allowing your customers to locate and purchase their parts
online without ever leaving your website.
But, we already
have a list of distributors on our website where our
customers can choose their distributor of choice. Isn’t that
sufficient? Yes, if all of your distributors stock your
product exclusively. This just isn’t the case.
Design engineers and purchasing agents scour the distributor
channel looking for parts that meet their requirement.
Let’s say they arrive at your website, then they see your
list of distributors. How do they know your distributor has
the part in stock? What if they call and your distributor
does not have the part? What if your distributor pushes you
to an alternate source? You lose! … STOCKCHECK keeps your
prospects/customers focused on your parts in your authorized
sales channel, instead of them wasting time tracking down
your product offline where you risk losing the sale, because
your one of your distributors didn’t have your part.
So is STOCKCHECK
simply a link to someone else’s inventory website? No, this is a connection to our server accessing
custom programs that are easily coded into your web pages,
conforming to your corporate graphic standards and website
functionality. In essence, we customize STOCKCHECK to your
business.
How does
STOCKCHECK work? Your website visitors input your part number,
sending a call to our server, wherein we return to your
website all of your part availability in your authorized
sales channel. Another click of the mouse and your visitor
is redirected to the shopping cart of your distributor of
their choice to fulfill their part need(s). The look and
feel of your website is maintained throughout the
experience. The "seamless" aspect of our service cannot be
overemphasized.
How will
STOCKCHECK benefit us? One of the most important benefits is that your
prospects/customers purchase your products directly through
your website, and remain in your authorized sales channel
instead of buying from a broker or pursuing alternate
sources.
Other benefits:
Increases sales
Reduces supply chain costs
Encourages your distributors to display current stock
and maintain high stock levels
The accurate availability is displayed right on your
website, so no more shuffling through out-dated inventory
printouts or dealing with stale databases
Absolutely no work is required on your part
No distributor referral pressure as your website
visitors select the distributor of their choice
How can we measure
ROI? We assure you a quick ROI. By providing you with
your own password protected html login, you view and
download your up-to-the-minute STOCKCHECK activity,
resulting in CUSTOMER LEADS! (You can easily see which parts
were selected by which prospect/customer, as you can compare
our reports to your distributor POS reports.)
How can this
service increase sales? With our feature on-line reporting you can easily
point to which products need to be stocked by your
distributors and the missed opportunities resulting from
them not having these particular products in stock.
How do we know if
our distributors are participating? In all likelihood, they are. STOCKCHECK has over
500 actively participating franchised distributors.
("Actively" refers to each distributor updating daily to
weekly.) All of the top 5 electronic component distributors
participate.
Click here for more on distributor participation and an
application.
We have a couple
of specialty distributors that are important to us and we
are sure they are not participating, as they are very small
and are not technically sophisticated. How do we convince
them to participate?
First there is no cost for your distributors to
participate
All they need is a data file of available inventory
We provide technical assistance to your distributors to
facilitate receipt of their inventory file
No required inventory formats…Inventory uploads are a
snap!
We have a customer service DEPARTMENT. We assign you a
dedicated marketing specialist, so nothing is required on
your part. We immediately begin contacting any outstanding
distributors to ensure full participation.
Do you ensure that
inventories will stay current on our website? 70% of the 8 million+ parts in our database are
refreshed daily. Inventories over one month old are deleted.
Those with outdated inventories, over two weeks old, are
automatically notified to update. We keep you in the loop as
to which distributors are delinquent.
We have inventory
we’d like to display alongside our distributors. Won’t this
cause a conflict? We will list your factory stock in a manner that
doesn’t undermine your distributor’s efforts. If a part does
not exist in your distribution channel, your factory stock
will appear, ensuring that your customer isn’t driven away.
We can see the
benefit for small purchases, but we are interested in sales
to larger OEMs. Making your product more readily available can
lead to potential design wins. Design engineers include your
samples versus going to your competitor.
OK, we are
interested in STOCKCHECK but we are currently redesigning
our website. Any revisions or reintegration required due to an
overall site redesign, or due to simple
functionality/graphic changes, are delivered as part of the
program at no extra cost to you.
Our Website is
complex. Our parametric search and cross reference are both
designed to resolve to an orderable part number on our
website. Can you integrate your functionality to meet these
website applications? We offer several customized options that are
integrated into a variety of websites. For example we’ve
tied our functionality into International Rectifier’s
parametric search engine as well as Fairchild
Semiconductor’s cross-reference search engine.
We have another
division with roughly 180 franchised distributors. I can
speak for them, as well. They have a very simple website.
What can your service provide them? First, addressing the simplicity of your other
website… We customize STOCKCHECK to your business. Hearst
Business Media’s state-of-the-art technology features
designed program templates, or to look at it another way,
custom programs that reside on our server. You provide us
with those html templates (html pages) where you want your
inventory searches to reside. We easily meld our programs
into your pages. In no time at all you have a fully
functional STOCKCHECK, conforming to your corporate graphic
standards. You will not need additional software or
hardware.
As for the number of distributors, whether it’s 180 or 300,
there is no additional cost, as in cost per distributor, for
our service.
We are a
Multinational company. Our branch office in Germany has
their own website. Can you work with them as well? Wherever International branch offices exist, we
can customize to meet their graphic standards and site
functionality.
Who is STOCKCHECK
owned by? STOCKCHECK is a service offered by Hearst
Business Media, a division of The Hearst Corporation, a
multi-billion dollar corporation, tracing its roots to March
4, 1887, the day William Randolph Hearst started as
"Proprietor". The Hearst Corporation is one of the world's
largest diversified communications companies, with interests
in newspaper, magazine, book, and business publishing;
television and radio broadcasting; cable network
programming; newspaper features distribution; television
production and distribution; and new media activities.
I know of the
Hearst Corporation, but what about in the electronics
industry? Hearst Business Media operates more than 20
business-to-business information services, electronic
databases and publications. We’ve been a leader in the
electronics industry, since 1958, so you know you are
dealing with experts in the field of data assimilation and
presentation. We have long-standing relationships with the
Manufacturing community as well as with your distributors.
How do you
differentiate yourselves from your competition? Hearst Business Media’s role in this industry is
that of an information facilitator. This role has and will
continue to allow us to remain an industry leader. The
information we gather is republished with your distributor’s
consent. We are not affiliated with a company that
brokers/trades/or distributes components.
Additionally,
We offer the highest level of customization and
integration. Our competitors are more concerned with
integrating you into their environment rather than
customizing applications to meet your needs, hence, offering
lower levels of service. We work with you on custom projects
that meet your needs and your budget.
We are the only company to offer password-protected
up-to-the-minute web based reporting.
We don’t require or even suggest that you display a
banner advertising our core service.
We have the largest listing of franchised distributors
and most accurate displays of part data.
We are the only provider with the Top 5 electronic
component distributors participating.
We only allow franchised distributors to participate.
How do we get
started? Contact us at 972-943-1305 to ask any
questions or indicate your interest. We will then send you
an Order Form to fill out with instructions on where to send
a copy of the signed form. You, or your designee will be
immediately contacted by one of our developers to receive
instructions on how you would like to integrate STOCKCHECK.
How long before
STOCKCHECK is up and running? Your STOCKCHECK will be available for your
approval within 5 business days after receipt of the signed
Order Form.
What about
references? We encourage you to check with some of the major
manufacturers using STOCKCHECK’s service. We will be happy
to provide a list upon your request.
